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Social Media Marketing.
A powerful tool and a two way conversation
Social media platforms explained.
An overview, of writing, images and video
Define your online persona.
Create your set of rules and learn to write a bio
Building and keeping an audience.
Providing value attracts and audience Pay attention, and post consistently
It’s not advertising copy, so what do I post?
Ideas of content that works and gets
Curated and evergreen content.
What it is and how to create it
What is a moment and how to capitalise on it?
What are they and why are they important?
What is a content strategy?
Themes, ideas, events, seasons, align with your marketing plan
How to devise and execute a social media campaign.
One that drives traffic and sales.
Top tips for success on social media.
How to be the one everyone wants to follow
Should you work with an influencer?
How to identify the right one.
Paid social content.what it is and why it works.
Measurement and ROI.
THIS IS AN INCREDIBLE COURSE AIMED AT: